As an online business consultants, SEO and digital marketers, business owners come to us for help with their websites and other online properties. While we really wish business owners would come to us before they buy, design or build any of their websites or online properties, more often we find that they all already exist and they are coming to us for help after all sorts of accounts and online properties are already designed and […]
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To many, the use of the words “search query” and “keyword” may seem similar, but there is a big distinction between these two terms. The variation in these words depends on how and who is using them and why. The actual word “query” as a noun is generally defined as a “question. As a verb, “to query” is defined similarly as “to ask”. So if a “query” is a “question” and “to query” is “to ask” […]
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Every day, we get inquiries about the various costs for digital marketing and SEO services. First, it can help to understand the various components that can play a part in digital marketing and SEO. Those components include some of the following online areas and properties: Website & Website Design & Development Social Media Accounts & Management Content Creation & Content Marketing Branding & Reputation Management And Expanded Channels & Services that help with further Marketing […]
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In this digital marketing case study, we will examine the reasons why a law firm should focus on their business brand for its Google My Business local listings and not necessarily their individual attorney’s listings. This law firm case study is based on the unique and individual nature of their online needs but we have seen this similar situation across numerous law groups. We’ll examine how to read online articles about digital marketing, what can […]
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It can be incredibly useful if all involved in an SEO project understand and can speak the same language. That includes the boss (or owner and manager of a website property)! However, it’s okay if not everyone knows exactly how to implement or the best ways to address those SEO type items. That might require a more experienced person. For now, to help, here are five basic SEO vocabulary key words (yes, not to be […]
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