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Posts Tagged Best Practices

Structure of Internet Marketing & SEO Within The Organization – How to Work Together

IM SEO Best Project Team

Search Engine Optimization/Internet Marketing is helping a website do better in the search engines. This relates to on-page and off-page efforts which include any item that affects or touches the website and also combines all the elements listed above. The old days of SEO have turned more into Internet Marketing. SEO, being only an on-page word editing type of function, is gone and has been replaced with a more appropriate term referred to as Internet […]

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Social Media – The Art of Socializing Online as Relates to Offline

Ok, I am going to go out on a limb today. Normally, I really try to keep things clean and professional. You’ll see that I rarely infuse personal stuff and much less inappropriate stuff on my Twitter or Facebook accounts. But, today, to prove a point, I think my example might push into a slightly more personal or inappropriate space in hopes that the information given will help better understand online social media as it […]

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5 NO’s of SEO

The worst part of my job as an Internet Marketing and SEO Consultant is that I am always having to tell my clients “no”. It always feels like I am the one delivering nothing but bad news. I am the one who finds all the problems with your online activity, whether internal or external to the site and its pages, server problems, content issues, social media guffaws, link building craziness, etc, etc. The good news, […]

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Recalls and Product Safety for Search Engine Shopping Channels

It’s been interesting setting out to understand how when an item is recalled, like in the case of several Four Paws dog toys, that 3rd party sellers or vendors can’t easily be stopped. Since we spend a lot of time online and after seeing a recent Fox news story update about the sad situation for Chai and Dan regarding the Four Paws pimple ball toy, we decided to see just how many of these toys […]

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Internet Marketing and SEO MeetUp Presentation in Los Angeles, CA

Tomorrow will be my first general audience presentation session on the topic of Search Engine Optimization and Marketing – and I only have an hour. For many years now I have performed many training sessions and presentations but all have been to specific individual clients – business groups and one-on-one – but always very specific to their individual websites and their specific needs to addressing SEO and IM issues. I also generally spend anywhere from […]

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